Tuesday, August 26, 2014

Innovative product

“LECHAL” – Bluetooth enabled footwear

Lechal, a revolution in wearable technology pioneered by Indian enterprise, has launched world’s first interactive footwear that navigates you via Blue tooth. The product Lechal (pronounced Le-ch-al), which in Hindi means “take me there”, is launched by Ducere Technology, a company that primarily aims to offer products that are intuitive and unobtrusive, and facilitate every user to evolve to higher lifestyles. Krispian Lawrence and Anirudh Sharma, graduates from The University of Michigan, Ann Arbor and MIT, respectively, are the co-founders of DucereTechnologies,based in Secunderabad, Andhra Pradesh.
The footwear was initially designed to help the visually challenged people with mobility through unobtrusive means; it was soon realized that this innovation can be useful for everyone. This thought was further developed to launch stylish footwear with interactive haptic based navigational system guiding the user towards their destination through simple vibrations in the footwear. The noble thought behind launching lifestyle tech enabled footwear, was to subsidize the cost of the footwear for the visually challenged. Higher sales of the stylish LECHAL footwear would substantially reduce the cost of footwear meant for the visually challenged, who can use the footwear to assist them in navigating their way on their own.
In terms of navigation,an app loaded on a smartphone pairs with the footwear via Bluetooth. The user interacts with the app and can set a destination. The phone’s GPS is used to calculate location data and the directions are conveyed to the user via haptics (simple vibrations) in the footwear thereby it allows you to tag locations, set destinations,start/stop/pause navigation, and much more, all by executing simple foot gestures. Not only this, ‘LECHAL’ footwear also aids to fitness regime by counting your steps, and tracks your calories burnt. Through the App, the user can set goals, create custom workout sessions and much more.
Today, Ducere and its brand LECHAL, is recognized globally as an innovative brand in wearable technology, winning several awards & recognitions, including being presented at the world renowned TED conference in 2013.

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